ValueClick Media Mother's Day Sponsorship Features Best Sites to Attract Consumers Shopping for Mom
WESTLAKE VILLAGE, Calif. - April 21, 2009 – ValueClick Media, the performance advertising network division of ValueClick, Inc. (Nasdaq:VCLK), today announced the details of its Mother's Day sponsorship package, designed to connect advertisers with consumers shopping for mom during the days leading up to the holiday on May 10.
The sponsorship provides access to more than 14 million highly targeted impressions led by 100 percent share-of-voice opportunities on DivaVillage, Become.com and RecipeTips. Unique, customizable opportunities are also available within each of these properties as part of the package.
In addition, a high percentage of traffic for the sponsorship is driven by the "Remembering Mom" custom channel comprised of highly relevant, premium sites across the ValueClick Media network, including American Greetings, Woman's Day, Regards.com, Celebrities.com, CraftBits, Fathermag.com and PhotoReflect.
"The Mother's Day sponsorship leverages our extensive access to quality content by presenting advertisers with only the most relevant sites to reach consumers while they are in the process of buying candy, flowers and other gifts for mom," said Bill Todd, general manager of ValueClick Media.
The sponsorship is offered as a single package to run from May 1 to May 10. For additional details, interested advertisers should contact their ValueClick Media sales representative or call 818-575-4669.
About ValueClick Media
Known best for the performance advertising expertise of its display advertising network, over the past ten years ValueClick Media has helped thousands of marketers build awareness, generate leads and drive sales. With 83 percent reach of the U.S. Internet audience across 15,000 quality sites, access to a critical mass of anonymous consumer online behavioral data and superior targeting and optimization technology, ValueClick Media is the premier advertising network partner for marketers focused on performance. For more information visit www.valueclickmedia.com.
About ValueClick, Inc.
ValueClick, Inc. (Nasdaq:VCLK) is one of the world's largest online marketing services companies, offering comprehensive and scalable solutions to deliver cost-effective customer acquisition for advertisers and robust revenue streams for publishers. ValueClick's performance-based solutions allow customers to reach their potential through multiple online marketing channels, including affiliate and search marketing, display advertising, lead generation, ad serving and e-mail technology, and comparison shopping. ValueClick brands include Commission Junction, ValueClick Media, Mediaplex, PriceRunner and Smarter.com. For more information, visit www.valueclick.com.
CONTACT: ValueClick, Inc.
Media - John Ardis, 630.922.6423
Investor Relations - Gary J. Fuges, 818.575.4677
SOURCE: ValueClick, Inc.
This release contains forward-looking statements that involve risks and uncertainties, including, but not limited to, the risk that market demand for online advertising in general, and performance based online advertising in particular, will decline or will not grow as rapidly as predicted, and the risk that legislation and governmental regulation could negatively impact the Company's performance. Actual results may differ materially from the results predicted, and reported results should not be considered an indication of future performance. Important factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements are detailed under "Risk Factors" and elsewhere in filings with the Securities and Exchange Commission made from time to time by ValueClick, including, but not limited to: its annual report on Form 10-K filed on March 2, 2009; recent quarterly reports on Form 10-Q; and other current reports on Form 8-K. ValueClick undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.